“The boss of the Brazilian blow-dry.” Full feature: “Meet Mr Smooth: the keratin blow-dry king” — Zoltan Vargyai is the go-to expert for UK beauty editors, with a bespoke approach to keratin treatments that has made him the industry’s most trusted texture specialist.

“Zoltan is the king of anti-frizz, creating the exact type of Keratin Treatment for your hair type.” — Susannah Taylor, Editor-in-Chief, Get the Gloss